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Magazine
:
A magazine is a periodical publication
containing a variety of articles, generally financed by advertising,
purchased by readers, or both.
Publication :
Magazine publication schedules can vary wildly. Typically,
magazines which focus primarily on current events, such as
Newsweek or Entertainment Weekly, are published weekly or
biweekly. Magazines with a narrow focus on specific interests,
such as Cat Fancy, may be published less frequently, such
as monthly, bimonthly or quarterly. The magazine will usually
have a date on the cover which often times is later than the
date it is actually published. They are often printed in color
on coated paper, and are bound with a soft cover. Current
magazines are generally available at bookstores and newsstands,
while subscribers can receive them in the mail.
Magazines are also published on the internet. Many magazines
are available on both the internet and in hard copy, usually
in different versions, though some are only available in hard
copy or only via the internet; the latter are known as online
magazines.
Most magazines are available in the whole of the country in
which they are published, although some are distributed only
in specific regions or cities. Others are available internationally,
often in different editions for each country or area of the
world, varying to some degree in editorial and advertising
content but not entirely dissimilar.
Categories :
Magazines fall into two broad categories: consumer magazines
and business magazines. In practice, magazines are a subset
of periodicals, distinct from those periodicals produced by
scientific, artistic, academic or special interest publishers
which are subscription-only, more expensive, narrowly limited
in circulation, and often have little or no advertising. Many
business magazines are available only, or predominantly, on
subscription. In some cases these subscriptions are available
to any person prepared to pay; in others, free subscriptions
are available to readers who meet a set of criteria established
by the publisher. This practice, known as controlled circulation,
is intended to guarantee to advertisers that the readership
is relevant to their needs. Very often the two models, of
paid-for subscriptions and controlled circulation, are mixed. |
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